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Brand Visuals

Brand Visuals for Fashion Brands.

DE Agency produces the visual and commercial materials fashion brands need for wholesale, DTC and market entry, from lookbooks and line sheets to campaign direction.

Materials that do the selling.

A buyer, showroom or customer often forms a first impression from a lookbook or line sheet, long before they see a collection in person. We produce materials that present a brand clearly and consistently, in every market it sells into.

01
Lookbooks & Line Sheets
Clear, well organised presentation of a collection for buyers and showrooms.
02
Campaign Direction
A cohesive visual story across a brand's campaign and marketing materials.
03
Brand Positioning
Visual identity that reinforces where a brand sits in the market.
04
Sales Materials
Supporting materials that help a sales team or agent represent the brand consistently.
05
China Ready Materials
Line sheets, lookbooks and brand books adapted for showroom submission in China. See our China Entry Programme.
06
Ongoing Visual Development
Updating brand visuals as a collection, season or market focus changes.
A printed poster held in a folder, fashion lookbooks, line sheets and brand books
Print
Lookbooks, line sheets and brand books
An editorial campaign spread, fashion campaign direction with one point of view
Direction
A campaign with one point of view
Next Step

Start with a brand evaluation.

A 30 minute call to understand your brand, followed by a 1.5 hour strategy session with a considered direction and next steps.

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