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A collection laid out on a circular platform, international fashion pop ups by DE Agency

International Pop-Ups for Fashion Brands.

DE Agency plans pop-up activations for fashion brands in key global destinations, giving brands a temporary retail presence without a permanent commitment.

A market presence, without the lease.

A pop-up lets a brand test a new market and meet customers directly without the commitment of a permanent store. We plan and deliver activations in key global destinations, timed around the moments that make sense for the brand's calendar.

01
Destination Selection

Choosing locations that fit the brand's positioning and target customer, in key global destinations.

02
Seasonal Activations

Timing activity around seasonal moments to build visibility and demand when it matters most.

03
Temporary Retail Experiences

Creating a retail experience that reflects the brand's identity, without a long term lease.

A draped linen installation, a fashion pop up built for the fortnight it exists
Setting
Built for the fortnight it exists
A pop up retail floor with hanging rails and a full height campaign screen, international fashion pop ups by DE Agency
Moment
What the customer remembers afterwards
Next Step

Start with a brand evaluation.

A 30 minute call to understand your brand, followed by a 1.5 hour strategy session with a considered direction and next steps.

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